With a quarterly, circulation of 257,637, this is our flagship magazine that is geared towards Latino Parents in the United States. With the increasing number of Latino births (now approaching 1 in 4 people), the larger size of Latino families, and the predicted growth of this market, it’s not surprising that publishers and advertisers are looking for better ways to reach the key decision makers – Latino parents. Latino Parenting aims to reach them with its format of a glossy bilingual magazine and its English and Spanish editorial. Latino Parenting targets the first, second and third generation of Latinos and has attracted such blue chip advertisers as Babies R Us, Gerber, Target and Wal-Mart, to name a few.